SHOULD MEN INVEST IN HIGH-END SKINCARE PRODUCTS ?
We make a case for why you'll benefit by getting rid of rubbish skincare and upgrading your skincare cabinet.
Jul 04, 2022
Sid Baveja is the Founder and CEO of Humanery.com. Prior to founding Humanery in October 2021, Sid held senior leadership positions at Just Eat Takeaway.com and viagogo, where he built and managed large high-performance teams across many countries.
Being true to oneself does not mean being selfish and taking other people for granted, but that you care for and love yourself. - William Shakespeare
At Humanery we believe there is tremendous value in investing in high-quality skincare for men. This is why we go through great pains to curate and aggregate some incredible men's skincare brands from around the world. These are brands that deliver results and have undergone a rigorous development process to bring their products to market. We explore the value of investing in the best skincare products for men compared to buying cheaper mass-market skincare products from supermarkets in this thought piece.
Is it worth spending the extra money on high-end skincare for men? Why can’t I just get a cheap and cheerful moisturizer from the supermarket?
The value of spending on higher-quality skincare for men cannot be understated. Not only do you get better ingredients and results, but you also get a major boost in your self-confidence. Many men question the value of investing in their skincare. But, we believe there is tremendous value in investing in high-quality skincare for men. Let’s explore what investing in the right type of skincare, with the helping hand of Humanery, can do for you.
Let's start with the basics. Mass-market skincare from the supermarket isn't built for you...
Skincare is not a one-size-fits-all endeavour. Different skin types need different ingredients and formulations to get the best results. At Humanery, we have brought together many different men's skincare brands that have undergone a rigorous process to develop highly effective products to serve different skin types.
For example, men with oily skin should not try and use mass-market moisturisers sold in supermarkets that only serve the needs of men experiencing dry skin. Similarly, men with dry skin need a different type of moisturiser that can help them to combat their flaking and irritated skin. Certain people also have a variety of allergies, which get flared up when they use store-bought moisturisers and face cleansers that have higher concentrations of chemicals with allergy-flaring ingredients. For example, many men are allergic to linalool, which is a naturally occurring compound found in many essential oils. When linalool is present in high concentrations, it can cause severe skin irritation, redness and swelling.
So as a first step, you should be looking for skincare products that offer tailored solutions for your skin type and specific needs. You can rarely get this experience at a supermarket and that is one of the reasons we have created a dedicated and convenient experience on the Humanery platform to help you.
OK, I get it. How do I find out the specific needs of my skin?
At Humanery, we are committed to helping you find the right type of skincare for your skin. We have a wide range of brands that specialise in different areas of skincare, so you can be sure to find the perfect products for your needs. To find your specific skin type, you should start by looking in the mirror and observing your skin. Does your skin feel tight, itchy or dry? Do you have any visible flakes? Or is your skin shiny and greasy?
If your skin feels tight, itchy or dry, then you probably have dry skin.
And if your skin is shiny and greasy, then you probably have oily skin.
But what if you have both? Or what if your skin changes depending on the time of year? This is where things can get a little more complicated. This is typically referred to as combination skin, and it means that you have both dry and oily skin on different parts of your face.
If you’re not sure about your skin type, then don’t worry. You can always consult with a certified skincare expert or medical doctor. While the team at Humanery does not consist of medical experts, we are happy to help guide you to find the resource that is most suitable for your needs.
So now I know my skin type. What should I be looking for in a high-end skincare product?
Now that you know your skin type, you can start to look for skincare products that are tailored to your specific needs.
As we mentioned before, mass-market skincare products are not going to be ideal for your needs. Mass-market skincare products are often created with lower quality ingredients or a lower concentration of the right ingredients to deliver results (makes sense - the lower the price, the less likely it is that a brand is using high-quality ingredients in higher proportions for the right results). Instead, you should start by looking at specific ingredients that are suitable for your skin's needs and get products from brands that do not use artificial fillers or solutions to lower the concentration of active ingredients.
Let's first explore the following commonly asked about ingredients (at a high level) and their common effects in skincare products for men:
- Retinol: A type of Vitamin A that is commonly used in anti-ageing products. It can help to improve the appearance of wrinkles, fine lines and age spots by stimulating the production of collagen.
- Hyaluronic Acid: A substance that is naturally found in the skin. It helps to keep the skin hydrated and plump by attracting and holding water molecules. Hyaluronic Acid does its work by sitting on the surface of the skin and forming a barrier that helps to lock in moisture.
- Lactic Acid: An alpha hydroxy acid (AHA) that is derived from milk. It is commonly used in skincare products as it has exfoliating properties that can help to improve the appearance of wrinkles, fine lines, age spots and acne scars.
- Niacinamide: A form of Vitamin B3 that is commonly used in skincare products. It can help to brighten the skin and improve the appearance of pores. Niacinamide can often be found in products that are marketed as being "anti-ageing" or "pore-minimising". The concentration of Niacinamide that is used in a skincare product will determine how effective it is.
- AHA/BHA: Alpha Hydroxy Acids (AHAs) and Beta Hydroxy Acids (BHAs) are acids that are commonly used in skincare products. They can help to exfoliate the skin and improve the appearance of wrinkles, fine lines, age spots and acne scars. Another example of an AHA is Glycolic Acid, while an example of a BHA is Salicylic Acid. Glycolic Acid is typically used in products that are marketed as being "anti-ageing" while Salicylic Acid is typically used in products that are marketed as being "acne-fighting".
- Allantoin: This is an ingredient that is derived from comfrey root. It has soothing and anti-inflammatory properties that can help to calm the skin. Often found in high-quality post-shave and after-shave lotions for men to soothe the skin after shaving.
- Salicylic Acid (BHA): Salicylic Acid is often used in acne treatments as it has exfoliating and anti-inflammatory properties. A good face wash with a concentration of 2% is often a good place to start for men with acne-prone skin.
- Vitamin C: A potent antioxidant that can help to brighten the skin and improve the appearance of wrinkles, fine lines and age spots.
- Squalene: This is an ingredient that is derived from natural sources such as olives. It has the ability to penetrate deep into the skin and help to keep it hydrated. Look for a concentration of 10% Squalene if you have dry and flaky skin.
- Vitamin E: Vitamin E is commonly found in skincare products for its antioxidant properties. It can help to protect the skin from free radical damage and improve the appearance of wrinkles, fine lines and age spots.
While this is not an exhaustive list, it should give you a good idea of some of the more common ingredients that you will find in skincare products for men and if the products have the concentration levels of these "active ingredients" to get you the results you might expect. You can learn more by reading our simple glossary and guide to grooming terms and ingredients.
Great, I get it. So which products or brands should I think about buying for myself?
Now that you know what to look for in a skincare product, you can start to narrow down your options. The next step is to find a brand that you trust. This is where things can get a little tricky as there are so many skincare brands out there, and it can be hard to know which ones are worth your time and money.
At Humanery, we have done the hard work for you and have curated a selection of the best skin care brands for men. We only work with brands that use high-quality ingredients and have a proven track record of delivering results. We meet every brand we onboard and consult with industry experts to find the hidden gems that have taken their craft to the next level.You could consider starting your high-performance skincare INVESTMENT journey with the following products (but remember, you've got to give each product time to do it's work and find the most appropriate products for your specific skin needs).
You’re still not convinced? Let's try one last time...
When it comes to skincare, you really do get what you pay for. This is because the value of high-quality skincare lies in the ingredients, the concentration of those ingredients in the skincare formulation and the results that you can expect to see from using the product.
So let's say you went out with your friends for a night out and spent £50 pounds on several drinks and food. You had a great time and got 4-5 hours of sleep that night. Woke up the next morning to get ready for an important client meeting. You left home without using a moisturiser or using a high-quality face wash when you took a shower. You go into the client meeting with a dry face and your eyes look tired. You're trying to concentrate on the discussion with your client but your skin is itchy and you're subconsciously worried the client might notice you had a 'fun night out' the previous evening.
But let's imagine another scenario where you still had a great night out, but you woke up the next morning and were able to apply a variety of incredible skincare products you bought from Humanery. You use an incredible face wash that makes your skin feel refreshed and awake. You follow that up with a hydrating face cream that makes your skin feel smooth and plump. Your eyes look fresh thanks to the eye cream with Ginseng you used. The SPF moisturiser that you put on after using your eye cream is going to protect your skin from the sun's harmful rays during the day or the blue light from your screens.
You feel more confident going into your meeting knowing that your skin looks great. You're not even thinking about your skin during the meeting as you're confident that you look great and have the best skincare products working hard for you. You spent a total of £50 on your skincare products that month buying them from Humanery. The upside is you're not subconsciously worried about looking tired, your skin feels great and you're full of confidence in that important client meeting.
Which scenario would you rather be in?
Perhaps it is not a waste of money to spend about £50 once a month on a high-end men's skincare routine when you compare it to spending £50 in a single night on food and drinks? We hope you agree!
At Humanery we're here to help you get started on your high-performance skincare journey today!
Check out our conversations with skincare experts in our Groom & A with Humanery series on our Youtube channel or fill out a quick questionnaire that we can use to create a bespoke guide to help you get started.
Happy investing (in yourself and your skin)!
Other helpful men's skincare collections for you to explore:
Men's Skincare for Acne-prone Skin
Men's Skincare for Ageing, Fine Lines & Wrinkles
Men's Skincare for Dry Skin
Men's Skincare for Oily Skin
Men's Skincare for Sensitive or Irritated Skin
The latest from Groom & A with Humanery: